Portfolio – Celebrity
Formerly as a Senior Fashion Editor of ELLE China, Leaf directed numerous cover shootings with Chinese and international top pop stars and actors/actresses, some in collaboration with big names in fashion too, such as Karl Lagerfeld. This gallery features a short selection of these cover stories.
Portfolio – Fashion Well Part II
Here you will find some of the major location shoots Leaf directed and styled for editorials in ELLE China.
PORTFOLIO – Fashion Well Part I
This gallery includes some of the major studio shoots Leaf directed and styled for editorials in ELLE China.
Leaf’s Portrait Illustration
Drawn by Artist Magnus Voll Mathiassen
About Leaf Greener
Leaf Greener is from Beijing where she Studied Fashion Design at Raffles International School of Design. She began her professional career when she was hired to work as senior Fashion Editor for Condé Nast China`s Self Magazine. In 2008, Leaf was appointed to take on the role of Senior Fashion Editor for China`s highly regarded & most widely read fashion publication ELLE magazine. After 6 and a half years working for ELLE China magazine. Leaf is working as a Freelance Stylist, Creative Consultant, Art Director and Fashion Filmmaker right now.Clients such as Chanel and Lane Crawford regularly consult her for advertising and fashion films. She is the personal stylist of Chinese celebrity Chris Lee.
Leaf`s exceptional approach to styling has lead her to collaborate with world renowned photographers Karl Lagerfeld, Tommy Ton, David Burton, Simon Emmett, & Chen Man just to name a few. Leaf`s memorable style is regularly sought after by celebrities such as Angela Baby, Chris Lee, Fan Bing Bing, James Franco, Karen Mok, Li Bing Bing, Shu Qi, Zhang Jing Chu, Zhou Xun, Zhang Zi Lin. Adding to Leaf`s impressive client list, her fashion consulting clients include designers Helen Lee, Olivia Von Halle & Multi Brand Fashion Giant Lane Crawford.
Leaf`s trend-setting individual style has not only positioned her as an international fashion Icon, but has inspired personal features in a multitude of global publications such as ELLE U.S., ELLE Girl Japan, Madame Figaro, Grazia France, U.K. & Italia, The Telegraph U.K, New York Magazine, The Sartorialist, Garance Doré, Net-a-porter Magazine, Nowness, Vogue, Style.com & The Coveteur.
Leaf is currently based in Shanghai.
Personal Link: http://www.leafgreener.com/
Portfolio – Still life
With a unique, fun, and playful perspective, Leaf’s styling brings these still life editorials a modern and easy, chic look.
This gallery consists of Leaf’s personal features in a multitude of global publications, such as ELLE U.S., ELLE Girl Japan, Madame Figaro, Grazia France, U.K. & Italia, The Telegraph U.K, New York Magazine, Business of Fashion, The Sartorialist, Garance Doré, Net-a-porter Magazine, Nowness, Vogue, Style.com & The Coveteur.
LEAF GREENER for ZANZAN Eyewear. Photography by Garance Doré and Adam Katz Sinding
Portfolio – Advertorial
There are three advertorials from ELLE China in this gallery: “Dior Couture Legacy” photographed by Mei Yuan Gui / “The little Jacket” for Chanel photographed by Tommy Ton / Angela Baby for Volkswagen CC
SPECIAL PROJECT – Helen Lee
Leaf was hired by leading Chinese fashion designer Helen Lee to provide art direction for the 2012 FW & 2014 SS brand campaigns
Special Project – Olivia von Halle
Leaf stood for the art direction and styling of the 2013 FW & 2014 SS ad campaigns for this luxury silk pajama brand from London
Special Project – How to wear 1 shirt in 10 ways
Leaf’s Fashion Film
Video projects that Leaf involved with