STYLE FRAME

“Within its factory in Les Villes-Geffs, the Yves Rocher group has created a unique exhibition space that offers more than a simple discovery of their industrial infrastructure.
We were asked to develop all the different content disseminated throughout the experiential journey: from typographic animation to 3D fluid simulations, we used a wide range of techniques to fit a resolutely minimalist artistic direction between cosmetic elegance and scientific sobriety.”

 

 

 

STORYBAORD

STYLE FRAME

“This year Dassault gave us free rein on the creativity for a “poetic” visual representation of their latest technology. Under the sign of evolution, we reimagined the journey of a dust particle, a symbol of the course of time, through the various determining stages of technological innovation. From the birth of mechanics to the digital and electronics era, the dust particle completes its journey into Dassault’s future, that of an imaginary AI where cables and connectors weave a neural network capable of creativity.”

 

 

 

MAKING OF

STYLE FRAME

“Once again Dassault entrusted us with the direction of their digital greeting card.

2019 was marked by the passing of its founder, Serge Dassault. Yet the company management was willing to keep away from a sense of nostalgia and mourning and rather emphasize their vision for the future instead.

We decided to portray the planes as a proper packshot inspired by the Harcourt Style, revealing the stylized curves of the brand’s 3 flagship planes through alternating light sets. The jazzy and joyful sound-design counterbalances with the dominant military image commonly associated with the Dassault brand.”

 

 

 

STYLE FRAME

“Helmut agency came to us for the direction and production of two promotional films for Cacharel’s Purple First and Red First fragrances.
Both products incorporate a variety of fruits and plants among their ingredients. We tried to celebrate them through illustrations depicting an immersive journey through these fruity and fresh fragrances.”

 

 

 

STYLE FRAME

“This commercial was built with the goal of arousing curiosity while revealing as little as possible about its subject, form, or purpose.
The brief came with few guidelines and lots of creative freedom. So we chose to reimagine the universe as a retro-futuristic delirium and sketch the spatial tribulations of a humanoid that we had to create from scratch. Our mission was both to intrigue and to reassure the viewer. That’s why during the design phase, we opted for simple shapes yet rich in detail, for an aesthetic halfway between children’s cartoons and the Star Trek universe.
For several months, our team was involved in designing the Yers community world with its symbols, its graphic system, and its language. Here is a snippet.”

 

 

 

STYLE FRAME